When it comes to business, there are many different places we look for inspiration. But many times, life showed us that no matter if it’s in business, art or science, a lot of great ideas come from personal frustrations. Would you look for inspiration inside this disturbing place?
The reason Richard Branson decided to create an airline was his own frustration as an airline passenger. “Screw it, I can do it better than you”, he said. Well, we all know how that story ends.
When Colin Barceloux was in college, he was frustrated about the high prices of textbook. He decided to found Bookrenter.com – a business that offers textbooks rentals at about 60% discount. Now it has 1,5 million users and 200 employees.
I like to think of frustration as unrealized potential. After all, if it wasn’t for frustration, those great ideas and businesses wouldn’t emerge.