recently posted with tag: marketing

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Shorts from the past

How to Use Bird Tagging for Your Email Marketing

in Marketing, Quick tips by Jacob

Email marketing is one of the most effective methods you can reach potential customers. It’s not only cheap, but it also allows you to reach large audiences with a single action.
What’s not to love?
Well, sometimes even the best campaigns reach mediocre results because the message simply doesn’t stick.
You need to make sure your email marketing campaigns aren’t flops and the message sticks like glue.
In this week's Tips Under Ten Minutes post, see how you can make sure that your email marketing campaigns are huge hits using custom LiveChat greetings and lessons taken from bird tagging.

Customer Service Quotes and What You Can Learn From Them

in Business insights by Olga

Quotes precisely express what we know, believe or think. They can sum up an idea perfectly, while numbers only tell part of the story.
Let me inspire you with a few customer service quotes along with the lessons you can learn from them. It’s a quick read and a good reminder of enduring truths about customer service.
This post is the first one of the “Quotes Series” on our blog. Read, get inspired and stay tuned for more.

Crisis Management 101: 6 Methods to Defuse a Disaster

in Cust. Support, Support Management by Jacob

The best way to tell if a business is reliable is to observe how they act when everything is falling apart.
And I’m talking end-of-the-world disaster here.
For an airline company like Jet Blue, it’s a huge ice storm hitting the East Coast, grounding well over 1,000 flights.
For a car manufacturer like Toyota or Ford, it’s a manufacturing mistake that forced the companies to recall hundreds of thousands cars.
For a software company like LiveChat, this can be a great many things. But one of the worst that can happen to us is the total interruption of our service. A complete blackout.
Imagine your company completely loses the ability to operate because it is being targeted by a group of criminals in a massive, coordinated attack.
It sounds scary, doesn’t it?
But it doesn’t have to be that scary and I will tell you why.
There are crisis management methods that can prepare you for the absolute worst. And without costing you an arm and a leg.