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Lead generation

Blueprint Your Customer: How to Generate Leads in Insurance Industry

Leads. Leads. Leads. Working in any eCommerce, sales or SaaS organization, this is the only word that gets thrown around the company like a stuck record. Not only is generating leads the lifeblood of any organization but converting them means that everyone in your company can... read more

Dave Schneider
8 minutes
Nov 23, 2018

Internet Marketing Lead Generation Ecosystem

You wouldn’t dare try to fix something in your car or assemble a piece of Swedish superstore furniture without a set of instructions. The potential that you could miss some crucial step or component and ruin everything is just too high. However, many Internet marketers are doing... read more

Brad Shorr
4 minutes
Jan 19, 2018

Tried and Tested Growth Hacks for SMBs

It goes without saying that every small business owner out there is looking for ways to grow their business and build a lead generation channel. It translates to finding more customers, making more sales, and in turn making profits. With the onset of digital commerce, a business... read more

Suzana Joel
8 minutes
Jan 12, 2018

Inbound and Outbound Lead Generation Explained

Ah, lead generation! The cause of countless migraines among both, starting and experienced entrepreneurs. It’s a never-ending struggle to find more prospects, make them interested in your offer and - in the end - make a business flourish. There are so many lead generation... read more

6 minutes
Nov 10, 2017

A Strategy Guide to Higher Conversions: Landing Page Best Practices

Imagine going to the movie theater to watch the newest blockbuster, except when you get there, instead of one screen, there are five — all playing different movies. You’d have a hard time focusing on the movie you came to watch. That’s exactly what navigation links do to landing... read more

Brandon Weaver
8 minutes
May 2, 2017

What Is Growth Hacking and How to Use It in Business

For many people, “growth hacking” might sound like a buzzword. We constantly hear about growth hacking strategies, growth hacking experiments and growth hacking techniques, and the word itself gets more and more popular over time. But is it a buzzword only? It’s said that thanks... read more

8 minutes
Mar 3, 2017

How to Drive Traffic to Your Website: 5 Strategies That Work

We all would like to have a website that attracts visitors like a magnet. Whether you’re selling with your website or you’re writing a blog for fun, you’d like to see dozens of comments, hundreds of shares and thousands of weekly visits, right? You create your website; you fill... read more

7 minutes
Sep 6, 2016

5 Ways You Can Use Live Chat in Conversion Rate Optimization

There is this one frustrating moment in every entrepreneur's career. It’s when you put your heart into building a business, create an amazing product, get a lot of website traffic only to get a few customers in the end. Everything seems to run perfectly: there is traffic on your... read more

5 minutes
Aug 10, 2016

4 Ways You Can Capture Live Chat Leads

When a chat doesn't end up with a sale or signup immediately, it doesn't mean that you missed your chance. There are still options you can explore to turn that website visitor into a customer. Some visitors need a couple of visits on your website or contacts with your customer... read more

6 minutes
Jan 21, 2016

Lead Generation Strategies That Won’t Ruin Your Budget

Lead Generation is the process of getting the contact information of potential customers. These leads are added to a conversion funnel of a business. If everything goes as planned, they become paying customers. For example, this can be a fly-fishing amateur leaving an email on a... read more

14 minutes
Jan 14, 2016