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HubSpot: view your Contacts in LiveChat

Krzysztof Kraus
5 min read
updated: Oct 3, 2023

Our Hubspot integration is a hustle-free way to add your customers as new Contacts and enrich their profiles with the Notes that can include not only the transcript of conversations, but also additional information about your customer. And all of that possible without leaving the LiveChat app.

  • Installation - learn how to connect your HubSpot to LiveChat;
  • Usage - learn how to use your HubSpot app.

InstallationLink icon

  1. Click here to access your LiveChat’s Marketplace. To proceed, go to the Apps section.

Go to the Apps section in Marketplace

  1. On the list of available apps, look for Hubspot and click on Install button.

Install Hubspot app, available on LiveChat Marketplace

  1. After successful installation, go to the Tickets section of your LiveChat. If you have at least one ticket, you will see a new Hubspot icon, available at the top right section of your App. Click on it to proceed with Hubspot configuration.

Open Hubspot to proceed with configuration

  1. Now, click on Connect to link your Hubspot account with LiveChat.

Click on Connect to link your Hubspot with LiveChat

  1. You will be prompted with the Hubspot authorization screen. There, provide your Hubspot credentials and click on Log in.

Provide your Hubspot credentials and click on Log in

  1. All that is left is to Grant access to your Hubspot account…

Grant access to your Hubspot account

…and done! Your HubSpot is now connected with LiveChat, and you can start using this integration to close more deals. To learn how to do so, check out the chapter below.

UsageLink icon

With Hubspot app, you can add your customers as new Contacts, and save the transcript of the conversations, by attaching them as Notes. Additionally, you can edit your Notes so that they will include not only the chat transcript, but also additional information about a customer himself.

Add new ContactLink icon

  1. There are two ways of adding new Contacts to your HubSpot account. First, go to the Chats section and choose one of your ongoing conversations.

Choose one of the ongoing conversations

  1. Now, you can either click on the Add person button, available right under the Customer details section…

Add new Person right from the Customer Details section

  1. …or you can open your Hubspot app, by clicking on the Hubspot icon available at the top right section of your LiveChat.

Open Hubspot app, available at the top right section of your LiveChat

  1. To add a new Contact directly from Hubspot app, click on the Add Contact button.

Click on Add Contact button

That is it! Your customers is now listed as a Contact, both in LiveChat and in your Hubspot dashboard.

A new Contact listed in Hubspot app

Note that you can also add a new Contact from the Archives section in your LiveChat.
Note that you can also add a new Contact from the Archives section in your LiveChat.

Add chat transcript to ContactLink icon

Once your customer is listed as a Contact, you can enrich his profile with a Note. A Note can include not only a transcript of a chat with your customer, but also other information that you can add by editing a Note.

  1. To add a Note, you can either click on the Add transcript to Notes button available right under the Customer details section…

Click on the Add Transcript to Note button, available under the Customer Details

  1. …or you can click on the Add transcript to Notes button, available while viewing your customer’s profile in Hubspot app.

Click on the Add Transcript to Note button

  1. To view all of the Notes attached to a Contact, visit the Notes section.

Visit the Notes section to view all Notes added to a Contact

Remember that you can also edit or delete a note attached to a Contact.

Edit or delete Note attached to a Contact

Note that you can also Add transcript to Notes from the Archives section in your LiveChat.
Note that you can also Add transcript to Notes from the Archives section in your LiveChat.

Automate with ZapierLink icon

If you’d like the contact info and chat transcripts to be gathered in Hubspot automatically, connect your HubSpot account with LiveChat through Zapier. You can use the stored contact data to reach out to potential customers after a chat with a follow-up.

To connect HubSpot wiht LiveChat through Zapier, follow these steps:

  1. Log in to Zapier and click on the Make a Zap! button.
  2. Type in LiveChat in the search bar and select it from the list.
  3. Select Finished Chat as the Trigger Event and click on Continue.
  4. Click on Sign in to LiveChat. In a new window, enter your email (the one you use to log in to LiveChat) and your Personal Access Token (get yours in LiveChat Developers Console).
  5. Choose a Livechat account and click on Continue.
  6. Click on Test & Continue to test the connection.
  7. Now, type in Hubspot in the search bar and select it from the list.
  8. Select Create or Update Contact as the Action Event and click on Continue.
  9. Click on Sign in to Hubspot. Log in to your account, and authorize Zapier to access your HubSpot account.
  10. Once your account is connected, click on Continue.
  11. Next, you will need to choose which contact information will be passed from LiveChat to HubSpot. Click on the Insert LiveChat Fields button in the Email field and select Visitor email. Even though only the email address is required, you can pass other information like visitor name or chat transcript.
  12. When you are done, click on the Continue button.
  13. Next, click on Test & Continue to test the connection.
  14. When the test is done, click on the Finish editing button.
  15. Finalize the setup by naming the Zap and turning it on. To turn on the zap, flip on the toggle in the top right corner.

From now on, visitors’ contact information will be sent to your HubSpot account after each finished chat. You can filter these results to a specific set of chats/customers by using the aforementioned filtering options.

Now you know how to use the full potential of our Hubspot integration. Curious what other integrations LiveChat has to offer? Feel free to check out our other articles! Also, in case of any questions, feel free to start a chat with us - we are available 24/7/365!

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